Boo.com is relaunching in June.

They have a fantastically witty strapline, presumably created by the people that Pajamas media originally hired, wait for it...

"The Boo is Back"

That's right, the Boo is back, cos Boo.com was so successful the first time it was called 'the Boo' - boooolshit. You can almost hear the distant rumble of discount Aeron chairs.

Boo.com